1 in a 1,000.

fouri 546 1in1000 Article

Ten years ago, I did two things that are milestones in my career. In 2014 we changed the name of the charity that I co-founded in 2008 from ‘Estate Agency Foundation’ to ‘Agents Giving’. That same year I wrote the first four-i. I haven’t kept a tally of how much money Agents Giving has helped […]

Mediocrity.

fouri 545 Mediocrity Article

Todd Henry, author of ‘The Accidental Creative’ stated: “Mediocrity doesn’t just happen. It’s chosen over time through small choices made day by day.” My belief is that this applies even more to companies than it does to individuals. To read the rest of this newsletter please click here. Join over 6,000 property professionals, including leading […]

Record breaking.

fouri 544 RecordBreaking Article

A very good friend of mine has just celebrated his 70th birthday. He’s incredibly successful in all dimensions (health, wife, family, friends, financial), which makes him one of those difficult people to buy a present for, so I googled “1954 achievements” and was reminded that this is when Roger Bannister broke the four minute mile […]

Leadership or Management, Strategy or Tactics?

fouri 543 Leadership Article

Margaret Thatcher is quoted as saying to a senior civil servant: “I know the what. Don’t tell me the what. Tell me the how.” It distills really well the key difference between leadership and management. To read the rest of this newsletter please click here. Join over 6,000 property professionals, including leading estate and letting […]

four-i.

fouri 542 fouriArticle

We call this blog four-i for a reason. Information, Insight, Ideas, Inspiration. My bet is that many of you right now, have an abundance of one, and not enough of the others. To read the rest of this newsletter please click here. Join over 6,000 property professionals, including leading estate and letting agents and receive […]

Coming second.

fouri 541 ComingSecond Article

I can’t recall ever seeing an unhappy gold medallist at the Olympics. Not one. But that’s not true of those receiving silver – and the range of responses from those on the second position of the podium, from complete joy to borderline despair, seems much wider than those who achieved bronze. It got me thinking […]

Rules – Conformers, Breakers & Makers.

fouri 540 Rules Article

Mary Quant is quoted as saying: “Rules are invented for lazy people who don’t want to think for themselves.” Whilst this might be true, I think there are several different types of people who can be identified by their approach to rules, and it’s worth understanding which ones you wish to work with. To read […]

Paradigms

fouri 539 Paradigms Article

There is a traditional or conventional way to see things. Then there’s your personal viewpoint. There’s also a majority point of view. And a minority. But none are right. To read the rest of this newsletter please click here. Join over 6,000 property professionals, including leading estate and letting agents and receive information, insight, ideas […]

Better copy.

fouri 538 BetterCopy Article

“Most people are other people. Their thoughts are someone else’s opinions, Their lives a mimicry, Their passions a quotation.” Oscar Wilde (De Profundis 1905) Sadly, nearly 120 years later, this feels even more so the case. Indeed, is anything original today? To read the rest of this newsletter please click here. Join over 6,000 property […]

Facts, Fiction, Lies, (or let us suppose).

fouri 537 FactFictionLies Article

It’s desperately sad how so much that is published, both online and in broadcast media, isn’t true. I’m not just referring to politics, although it’s the cesspit from which much of the practice of lying emanates, but maybe even the majority of communications you and I will receive today will be untrue. For this reason, I frequently […]