Here’s a selection of reasons I’ve heard as to why people missed their goals this year:
- War in Ukraine
- War in Palestine/Israel
- Aftermath of Truss mini-budget
- Lingering effects of Brexit
- Cost of living (“crisis”)
- Energy prices
- House prices
- Inflation
- Politics (instability, incompetence, etc.)
- “Crazy” competitor tactics
- Supply chain holdups
- Lack of talent
(Please feel free to add any of your own)
But if you missed your target, then might this list of excuses miss out the biggest reason of all?
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