Right answer, wrong question
I’m asked a lot of questions – here’s a selection from the last few weeks:
- How can I grow market share?
- What’s the best incentive programme to recruit top performers?
- How can I increase fees?
They all relate to current business issues, and on first appearance seem highly appropriate to ask, and deserving of a good answer.
But recently, I was reminded of this fifty year old quote from Peter Drucker:
“The most serious mistakes are not being made as a result of wrong answers. The truly dangerous thing is asking the wrong questions.”
Might the following questions be more appropriate for the post pandemic era?
- How can I deliver more value to my existing clients?
- Do I need expensive people or are there tech solutions to replace some of them?
- In what ways can I improve margins?
Better questions, better answers.
Join over 6,000 property professionals, including leading estate and letting agents and receive information, insight, ideas and inspiration (four-i) from top estate agency coach Peter Knight, straight to your inbox every Monday. Join now
Find out more about Property Academy and the services we provide here.
Agree or disagree with the views expressed in this newsletter? Share the article and your views on social media today.
Follow our social channels here:
