I take my own medicine.
Each month, I meet with several business owners in a Group that’s chaired and facilitated on a similar basis to Property Academy Leadership Groups.
One of the members, Angela Hunt, is a former nurse who runs a business in the healthcare sector.
Of all the people I know, her knowledge of mental health, emotional health and workplace issues is second to none. Last Friday, she asked a great question when another member cited “burnout” as their current people issue:
“Is your team suffering from burnout or rust-out?”
According to mental health UK, burnout can be defined as:
“A state of physical and emotional exhaustion. It can occur when you experience long-term stress in your job, or when you have worked in a physically or emotionally draining role for a long time.”
According to Angela Hunt, rust-out can be defined as:
“Becoming braindead doing the same things, over and over again, with little or no variety, challenge, or working aimlessly without purpose.”
I suggest that rust-out is at least as prevalent in businesses today as burnout, indeed I’ll stick my neck out and say it’s a bigger issue in many firms.
People need to be challenged, set new goals, to have the opportunity to contribute, collaborate and make a difference.
And yet, for far too many, their experience is akin to Groundhog Day.
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